Creating and Promoting a Top-Ranking iGaming Affiliate Site

About Project

An iGaming affiliate site aiming to become the market leader in its niche. Despite being less than a year old, the site has already entered the top 3 affiliate sites in its target geography in terms of traffic.

Achieving Top 3 Rankings in Just One Year

This rapid ascent demonstrates the effectiveness of our comprehensive SEO strategy and technical expertise.

Our Role

  • Launch a successful iGaming affiliate website.
  • Achieve top rankings in the target geography.
  • Generate significant organic traffic and revenue.
  • Establish market leadership and expand into new geographies.


  • Entering a highly competitive iGaming affiliate market.
    The market is dominated by well-established competitors, some of whom have been in business for over 100 years.
  • Building a strong online presence from scratch.
    Competitors in this niche often have surprisingly large marketing budgets, necessitating efficient and effective use of resources to compete.
  • Rapidly achieving high search engine rankings and traffic.
    Constantly facing new competitors employing black hat SEO techniques, which adds complexity to maintaining our client’s SEO integrity and rankings.

Strategies Implemented

1. Website Creation and Optimization

We designed and developed a user-friendly and SEO-optimized iGaming affiliate website to attract and retain visitors.

Actions Taken:

  • Built the website with a focus on speed, mobile responsiveness, and user experience.
  • Created high-quality content tailored to the iGaming audience, including reviews, guides, and comparison charts.
  • Ensured technical SEO best practices were followed from the start.
  • Successfully launched a high-performing affiliate website.
  • Positive user feedback and high engagement metrics.

 2. Comprehensive SEO Strategy

We implemented an aggressive SEO strategy to quickly boost the site’s rankings and organic traffic.

Actions Taken:

  • Conducted extensive keyword research to identify high-traffic, low-competition keywords.
  • Optimized on-page content, metadata, and internal linking structure.
  • Focused on building a solid backlink profile through outreach and content marketing.
  • Achieved top-3 rankings for numerous high-volume iGaming keywords.
  • Significant increase in organic traffic within the first few months.

 3.  Content Marketing

We developed a robust content marketing strategy to establish the site as an authority in the iGaming niche.

Actions Taken:

  • Published regular, high-quality content including blog posts, reviews, and industry news.
  • Created engaging multimedia content such as videos and infographics.
  • Promoted content through social media and email marketing campaigns.
  • Increased user engagement and time spent on the site.
  • Enhanced brand credibility and authority in the iGaming niche.

4. Social Media Marketing (SMM)

We leveraged social media platforms to drive traffic and build a community around the brand.

Actions Taken:

  • Created and shared engaging content on platforms like Facebook, Twitter, and Instagram.
  • Ran targeted social media ad campaigns to attract new visitors and followers.
  • Engaged with the iGaming community through discussions and user-generated content.
  • Grew social media followers and engagement significantly.
  • Increased referral traffic to the website from social media channels.

Results overview

  • Achieved top-3 rankings for numerous high-volume iGaming keywords in the target geography.
  • Rapidly increased organic traffic and established a strong online presence within the first year.
  • Positioned the site as one of the leading iGaming affiliate websites in the target market.
  • Ongoing efforts are focused on maintaining top rankings and expanding into new geographies.

Grow Your Business With Our SEO Services

We offer complimentary SEO audits and competitive analysis to help you better understand your website’s current positioning and unlock its full potential.